With a rising awareness in the quality and origins of our food, there is a clear and present need for innovation in the food distribution and sales industry. Everywhere from the farmer’s market to the Super Stop and Shop, we need to see some innovation.
From “Lost in the Supermarket” to The Omnivore’s Dilemma, we recognize the emotions and decisions that are wrapped up in the ubiquitous cultural experience of visiting the supermarket. For this installment of PSTI, we have the following two ideas courtesy of two contributors: Ray Magliozzi and Laura Hadden respectively.
Smart stickers for our fruits and vegetables (Ray Magliozzi)
What’s the one thing most produce has in common? Stickers.
Why don’t we create a sticker that changes color every day, triggered by the ethylene emission from our precious fruits and veggies. With a glance shoppers can easily see the freshness of their produce. Perhaps even more than the supermarket, farmer’s markets would benefit from this transparency for freshness.

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